Andrew Timosca
This campaign focused on communicating Notion's ability to support team workspace creation across a wide range of project types. This work explored multiple creative variations designed for performance testing and optimization, allowing the campaign to evolve based on engagement data. I was responsible for motion design, helping bring clarity and energy to the product storytelling across each variation while maintaining consistency Notion's brand guidelines.
Motion Designer: Andrew Timosca
Associate Design Director: Crystal Torres
Lead Motion Designer: Nick Sampson
Copywriting: Pooka Paik
Develop a motion-driven YouTube campaign for Notion that communicates the flexibility of team workspaces across different project types, with multiple creative variations designed for testing and performance optimization to improve user engagement.